Interactive Analytics Blog Series: Instant Drill-Down

Filed in Data Science, Druid, Technology

Programmatic marketplaces are continuing to change the game in buying and selling of online advertising; the data from these marketplaces is enabling an even bigger transformation in marketing itself, fostering data-informed practices everywhere. That has led to increased adoption of a new breed of analytics designed for the fast-paced programmatic age.   This is the second in a three-part series about how marketers can make the most of their programmatic data by leveraging interactive analytics, with today’s post focusing on the value of instant drill-down. Instant Drill Down: Flexible Data Exploration Any marketer can tell you that looking at static […]

Interactive Analytics Blog Series: Instant Drill-Down
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Interactive Analytics Blog Series: Data Freshness

Filed in Musings, Our Customers, Technology

When put to good use, programmatic data can radically improve the effectiveness of marketing campaigns. But most of this data goes to waste today, due to outdated advertising analytics tools that can’t handle the volume and velocity of programmatic data. As part of our commitment to put data at our users’ fingertips, we’ve created a three-part series about how marketers can make the most of their programmatic data by leveraging interactive analytics an approach to exploring and visualizing data that puts the full power of big data into the hands of the people who need it. To kick off the […]

Interactive Analytics Blog Series: Data Freshness
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Making the Most of EBS Volumes with Reattachment

Filed in Algorithms, Technology

Here at Metamarkets, we are always seeking to use our AWS resources more efficiently and reduce human intervention required to address failures. We run some large workloads that utilize a lot of EBS volumes and in some cases spot instances. To facilitate this, we’ve written ER, a system to enable our instances to attach, detach, and create EBS volumes at boot without relying on any external coordinator other than the EC2 API. Pain Point: Kafka Brokers We run a few Kafka clusters where we use EBS volumes that allow us to replace instances without losing days worth of real- time […]

Making the Most of EBS Volumes with Reattachment
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Managing Changing Data with Dynamic Lookups

Filed in Company, Corporate, Technology

The world’s top media exchanges, buyers and publishers use Metamarkets’ interactive analytics solution to drive their business performance through intuitive access to real-time data. Having the ability to explore and visualize the data puts the power of big data into the hands of the people who need it most. However, the data is only powerful if it’s reliable. As a company evolves, so does its data and its underlying attributes. In many cases these changes are unavoidable, such as company name changing due to a merger or acquisition, account assignments or campaign name changes. Metamarkets’ dynamic lookup solution allows users […]

Managing Changing Data with Dynamic Lookups
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Distributing Data in Druid at Petabyte Scale

Filed in Algorithms, Corporate, Data Visualization, Druid, R, Technology

At Metamarkets we run one of the largest production Druid clusters out there, so when it comes to scalability, we are almost always the first ones to encounter issues of running Druid at scale. Sometimes, however, performance problems are much simpler, and the downside of a large cluster is that it tends to average out problems that are hiding in plain sight, making them harder to pinpoint. Recently, we started noticing that, despite being able to scale our cluster almost horizontally, performance would not always increase accordingly. While we don’t expect a linear increase in speed, some of the numbers […]

Distributing Data in Druid at Petabyte Scale
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