Downloading Reports with Metamarkets – Now Even Better!

Filed in Corporate, Technology

The Reporting Challenge The single biggest challenge faced by most people who work with data is, quite simply, how to get answers to their questions.  These questions may be routine and regular (how much have I spent today?) or unique and one-off (why did CTRs for campaign X just spike in Germany?). Answers are usually obtained through reports – either standardized reports generated routinely or custom reports generated as-needed to answer specific questions. Reporting sounds simple enough, but the process of generating and accessing reports can be surprisingly difficult, time-consuming, and just plain annoying. Some of the challenges include: Extracting […]

Downloading Reports with Metamarkets – Now Even Better!
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How To Integrate with Metamarkets in Under 72 Hours

Filed in Corporate, Technology

Integrating a service with a new tech vendor can be a long and painful process -- but it doesn’t have to be. When potential customers are evaluating Metamarkets, we are often asked about the integration process and how long it takes. The answer is easy: we can put data at your fingertips within 72 hours. Metamarkets runs the largest Druid analytics stack in the world, enabling us to process hundreds of billions of events per day and deliver real-time results through an intuitive, point-and-click interface.  As a result, our customers can quickly and accurately understand their business through data while […]

How To Integrate with Metamarkets in Under 72 Hours
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Continuing The Metamarkets Visibility Initiative: the Health and Processing Report

Filed in Corporate

We’re excited to announce the next milestone in the Metamarkets Visibility Initiative with the release of the Health and Processing Report.  We launched this initiative last month with the System Health Status Page, a public web page through which clients can check Metamarkets’ system-wide status. With this new feature, the Health and Processing Report, you can now securely monitor the health of your specific company’s dashboard(s). Our goal is to uphold a high standard of reliability and transparency for our clients and we believe this new feature is a huge step forward. The Health and Processing Report provides you with […]

Continuing The Metamarkets Visibility Initiative: the Health and Processing Report
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Weight Matters: Tell Me What’s Important

Filed in Corporate

One of the challenges that Facet nested table users face is getting quick access to important dimension value results obtained from a query. For example, a campaign manager at a DSP may want to monitor campaign performance on a daily basis by sorting on the percentage change in impressions.  To be efficient, the campaign manager may be interested in finding any changes for the important campaigns. The high ad spend or impressions generated by this campaign may make it an important campaign to monitor. Based on the patterns of the metrics used across all our customer dashboards, we have heuristically […]

Weight Matters: Tell Me What’s Important
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Reflections from Programmatic I/O: the importance of visibility

Filed in Corporate

On October 29, the digital marketing industry gathered in New York City for AdExchanger’s sixth Programmatic I/O conference. This conference has become the leading venue for exploring the future of the fast-changing programmatic industry, as it continues along its path to becoming the dominant channel for digital advertising.   Among the hottest topics at the conference were the many challenges emerging with the rise in programmatic, such as fraudulent inventory, viewability problems, ad blocking, and the loss of ad dollars en route from advertiser and publisher. Most of these obstacles have been around since the early days of the industry, […]

Reflections from Programmatic I/O: the importance of visibility
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