Continuing The Metamarkets Visibility Initiative: the Health and Processing Report

Filed in Corporate

We’re excited to announce the next milestone in the Metamarkets Visibility Initiative with the release of the Health and Processing Report.  We launched this initiative last month with the System Health Status Page, a public web page through which clients can check Metamarkets’ system-wide status. With this new feature, the Health and Processing Report, you can now securely monitor the health of your specific company’s dashboard(s). Our goal is to uphold a high standard of reliability and transparency for our clients and we believe this new feature is a huge step forward. The Health and Processing Report provides you with […]

Continuing The Metamarkets Visibility Initiative: the Health and Processing Report
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Weight Matters: Tell Me What’s Important

Filed in Corporate

One of the challenges that Facet nested table users face is getting quick access to important dimension value results obtained from a query. For example, a campaign manager at a DSP may want to monitor campaign performance on a daily basis by sorting on the percentage change in impressions.  To be efficient, the campaign manager may be interested in finding any changes for the important campaigns. The high ad spend or impressions generated by this campaign may make it an important campaign to monitor. Based on the patterns of the metrics used across all our customer dashboards, we have heuristically […]

Weight Matters: Tell Me What’s Important
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Reflections from Programmatic I/O: the importance of visibility

Filed in Corporate

On October 29, the digital marketing industry gathered in New York City for AdExchanger’s sixth Programmatic I/O conference. This conference has become the leading venue for exploring the future of the fast-changing programmatic industry, as it continues along its path to becoming the dominant channel for digital advertising.   Among the hottest topics at the conference were the many challenges emerging with the rise in programmatic, such as fraudulent inventory, viewability problems, ad blocking, and the loss of ad dollars en route from advertiser and publisher. Most of these obstacles have been around since the early days of the industry, […]

Reflections from Programmatic I/O: the importance of visibility
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The Metamarkets Shared Visibility Initiative and System Health Status Page

Filed in Company, Corporate

At Metamarkets, we are incredibly lucky to have passionate and devoted users. This means we have to uphold a high bar in terms of reliability and transparency. To that end, we are proud to roll out the Metamarkets Shared Visibility Initiative, a series of system upgrades and automated resources aimed at providing more insight into the health and processing status of our system. We are excited to announce the first release of this initiative, the System Health Status Page. With this page, customers, users, and administrators can now see the current and recent health of both the Metamarkets Dashboard and […]

The Metamarkets Shared Visibility Initiative and System Health Status Page
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Getting Started with the New Facet Date Picker

Filed in Company, Corporate

Introduction A key first step when performing an analysis with Metamarkets is to select the date range of interest. Last year, we introduced a new date picker in Facet with more features as shown in Figure 1. After the release, we collected usage data. We learned that users mostly use presets to set the timeframes and rarely use the day-parting option (where you can view data for just a portion of the day). This made us wonder if the UI’s design made it hard for people to discover that capability. To improve the user interface, we adopted a well-known and […]

Getting Started with the New Facet Date Picker
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