How To Help Your Buyers Discover Available Inventory

Filed in Best Practices, Data Visualization, Technology, Visualization

Before utilizing Metamarkets Explore, most exchanges had to send inventory availability spreadsheets to their buyers on a monthly basis. By extending our dashboards to your buyers, you make it easy for buyers to see how much inventory is available for their target parameters, what price they can expect to pay, and how it performs over time. Enabling this type of transparency to your buyers allows them to properly plan their programmatic campaigns and commit to budgets with confidence. Let’s say a buyer was curious about inventory available with the following parameters: Ad Size: 320 x 50   Country: US & UK   […]

How To Help Your Buyers Discover Available Inventory
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Sharing Data With Your Team Members Through Scheduled Reports

Filed in Best Practices, Company, Data Visualization, Technology, Visualization

As the top interactive analytics tool for programmatic marketers, Metamarkets Explore not only lets users dive deep into their granular-level data – it also helps users better collaborate and share data with others. We have previously discussed how many companies choose to extend their dashboards to their partners and customers to provide better transparency into their businesses, as well as how some companies utilize the Metamarkets API to pull data into their own applications and systems. But what about colleagues within your organization who don’t have daily access to Metamarkets Explore and might benefit from the insights provided by your data? Scheduling […]

Sharing Data With Your Team Members Through Scheduled Reports
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Benefits of a Full-Stack Solution

Filed in Company, Corporate, Data Visualization, Druid, Our Customers, Technology, Visualization

We have built our ingestion, processing, and in-memory storage engine out at scale specifically for high dimensionality advertising data. With this expertise we have perfected the infrastructure that allows you to visualize billions of daily programmatic events in seconds without having to maintain your own technology. What does that mean for our customers? An end to end solution that is powerful, fast, and reliable. Technical Benefits of Our Full-Stack Solution Real-Time Data Stream Our customers gain insights into their events immediately after they occur. Event records are retained indefinitely so you have access to unify and call real-time and historical […]

Benefits of a Full-Stack Solution
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Save Time With Bookmarks

Filed in Best Practices, Company, Data Visualization, Technology, Visualization

Do you have common data sets you evaluate within Metamarkets Explore on a daily, weekly or monthly basis? Are there certain accounts you keep a closer eye on than others? Do you find yourself asking the same questions about your data over and over again?  If so, bookmarks are a perfect tool to save you time when using Explore. A bookmark is a saved view of specific dimensions, metrics, and filters you have previously applied to your data that allow you to quickly revisit queries you have made in the past. How It Works Let’s say every morning you log into […]

Save Time With Bookmarks
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Receive Alerts on Key Metric Changes

Filed in Announcement, Product Update, Technology

With so much data to continuously explore and keep track of, it is important for your programmatic analytics to proactively alert you of the important things that need your attention. With that goal in mind, we have enhanced our alerts feature to now include percentage change conditions. Percentage change alerts give you the ability to proactively monitor large increases or decreases in key metrics that you actively track on an hourly or daily basis. For example, you can now receive alerts if: Total spend increases by 15% or more compared to yesterday Click-through rate for a high-touch campaign has decreased […]

Receive Alerts on Key Metric Changes
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